Blog
Keep up to date with all Vindral and Composer related updates
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Jun 28, 2024See you at IGB Live in Amsterdam
We’re pleased to announce that we will be attending the IBC in Amsterdam July 17th-18th. Will we see you there? We’d love to connect with you and explore innovations together.
See you in Amsterdam!
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Jun 27, 2024ImprovementUpdateWebSDK – 3.3.4 released
This release contains improvements to the embeddable player, enhanced compatibility with older devices and various bugfixes.
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Jun 26, 2024New video: In-venue streaming
Watch our CTO Per Mafrost as he talks about the challenges and solutions of In-venue streaming. Learn how we handle ultra-low latency and high-quality streaming in various environments, from sports arenas to airplanes!
Key points include:
🔹 Innovative Solutions for In-Venue streaming addressing challenges like latency and synchronization
🔹 Hyper-Local Edge server for reduced bandwidth strain.
🔹 Flexible and Customizable Setups with local and hybrid streaming solutionsWatch the full video for more information on our advancements in streaming.
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Jun 7, 2024FeatureClipping
Vindral now includes a tool for clipping recorded live streams. After enabling recording on your channel, you can use our API to create clips of your live stream for embedding or downloading.
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May 29, 2024FeatureHyperlocal Edge
Hyperlocal Edge is a solution designed to optimize network performance during events or similar situations. It provides edge egress on a local network for your channels, thereby helping to avoid saturating the public network. This ensures smooth streaming and reduces latency, enhancing the user experience.
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May 15, 2024Clear video for first responders in partnership with LiveU
Read about how Vindral provides a mission-critical IP-video transmission solution for SÄRF Sweden Emergency Services in partnership with LiveU. This collaboration highlights the integration of Vindral’s real-time live streaming platform with LiveU’s solutions, enhancing emergency teams’ situational awareness and response capabilities. Our secure, low-latency platform enables team members to access live streams efficiently, contributing to better decision-making and resource allocation during critical incidents.
Read the full press release here.
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May 10, 2024Vindral at Streaming tech Sweden
We’re attending Streaming tech Sweden this year, and we’d love to connect! Hoping to see many familiar and new faces, and discuss the latest streaming tech trends. Ping us and let’s meet.
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May 7, 2024Let’s meet at Streaming Media NYC
Join us at Streaming Media NYC from May 20-22! We’ll be there to connect with industry peers, explore the latest trends, and discuss all things streaming.
Drop us a message if you’re in the area and would like to meet up!
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May 7, 2024FeaturePlayer link builder
We have gathered some links and code snippets to make it easy for you to integrate and test your channels, navigate to the Playout tab under the channel details in the Vindral portal to find the links and code snippets.
With the Player link builder you can build a customized link with a few player options and an authentication token that is valid for a specific time period.
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Apr 15, 2024Vindral & AMD with world first demo of 8K 10-bit HDR ULL video!
We’re excited to announce that our collaborative demo with AMD, featuring 8K 10-bit HDR video with ultra-low latency, is now live at the #NABshow in Las Vegas. If you’re attending the show, drop by the AMD booth to check it out. You’ll get to see our AV1 codec in action, delivering stunning 8K video with ultra-low latency. This collaboration showcases innovative technology at its best. Can’t wait to see you there and engage in some great discussions!
Not on NAB Show and want to know more? Connect with us, and we’ll bring you up to date on our latest innovations.
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Apr 12, 2024ImprovementImproved search
We have made it easier to find information and configure Vindral by introducing a powerful new search for all documentation pages.
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Apr 12, 2024AV1 at ultra-low latency
Explore our latest discussion on pioneering AV1 for ultra-low latency streaming. In this video, our CEO Daniel Alinder shares insights into Vindral’s journey with AV1, focusing on early tech previews, partnerships, and quick adoption among clients.
Key points include:
🔹Collaboration with NETINT Technologies Inc. to enhance streaming quality and scalability.
🔹Significant AV1 adoption driven by demands for high-quality, continuous streaming.
🔹Advances in streaming capabilities, including 8K and innovative adaptive solutions like LL-HLS and more in the works.
Learn how these developments are influencing streaming across various industries. Watch the full video for more information on our advancements in streaming. -
Apr 9, 2024FeatureSRT general availability
Our SRT (Secure Reliable Transport) integration is now available, offering support for multiple audio tracks and advanced codecs like AV1 and Opus. Previously in closed access within Vindral for many months, it’s now fully accessible.
For details on activating SRT for your streams, visit the Broadcast tab on your channel.
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Apr 2, 2024Let’s connect at NAB in Las Vegas
We’ve begun packing our bags and are looking forward to flying out to the NAB Show in Las Vegas in a few weeks. The event is taking place on the 13-17th of April and this year we are making a guest appearance at AMD’s booth, where we’re showcasing a demo that you don’t want to miss… Vindral and AMD are presenting the World’s First 8K 10-bit HDR AV1 real-time streaming! See our AV1 codec in action, delivering stunning 8K video with ultra-low latency. This collaboration showcases innovative technology at its best
We hope to catch up with you there! Ping us, and let’s talk.
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Mar 19, 2024UpdateComposer R1 2024 Released
The R1 2024 release brings major updates to Composer, including improved workflow, new components, improved chroma keyers, support for ProRes files (including 4:4:4), and more. We have also added downloadable Tutorials and Demos that might become valuable when evaluating Composer or learning about new features.
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Mar 13, 2024FeatureWebhooks
We’re excited to announce that Webhooks are now in General Availability! This feature allows you to receive real-time callbacks when your channels transition between online and offline statuses. This update is designed to streamline your workflow and keep you informed of your channels’ activity with greater immediacy.
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Mar 5, 2024Vindral featured on SVG
SVG recently featured Vindral, emphasizing our position in delivering synchronized sports streaming. We aim to enhance the viewing experience by minimizing latency and maximizing quality. Learn about our contributions to the sports industry on SVG’s website.
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Feb 23, 2024Achieving 8K Live with AMD
We’re happy to share a conversation with our CEO, Daniel Alinder, where he speaks on our latest endeavors in streaming technology. From our base in Northern Sweden, we’ve been exploring the challenges and opportunities of 8K streaming at ultra-low latency, ensuring quality and synchronization across various platforms.
Daniel discusses our approach to innovation, our partnership with AMD, and our vision for the future of streaming. This interview sheds light on our commitment to quality and our journey towards new standards in streaming technology.
Join us in exploring the live streaming landscape, where we continuously strive to meet and anticipate the needs of our audience and partners.
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Feb 2, 2024FeatureRestreaming
Restreaming is a powerful tool for simultaneously sharing your live broadcasts across multiple channels like YouTube, Twitch, and Facebook.
Achieve widespread coverage without the complexity of managing multiple encoders on-site.
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Jan 26, 2024SVG – Sports video group interview
We’re honored to be featured in an interview with SVG -Sports video group! Check out our CEO Daniel Alinder, who shares insights into our efforts to enhance live streaming in sports broadcasting. The interview touches on our commitment to improving latency, synchronization without losing image quality. See the full interview here
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Jan 24, 2024Meet us at ICE London!
ICE London is just around the corner (6-8th of February) and we’re eager to meet up on one of the most influential events in the Igaming industry. Contact us and let’s find a time to chat.
For more information about the event, check it out here
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Dec 4, 2023See you at SVG Summit in NYC
This December 11-12, Vindral is attending the SVG Summit in New York, a key event for professionals in sports video and broadcasting. We look forward to engaging with the latest industry trends and networking with experts in the field. If you’re attending, let’s connect and exchange ideas. Looking forward to seeing you there!
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Nov 13, 2023ImprovementUpdateWebSDK – 3.2.0 released
Version 3.2.0 brings support for Managed Media Source. This will enable greater quality and performance on iPhone devices with iOS 17.1 and newer, bringing them on par with other devices.
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Nov 10, 2023Vindral at SiGMA Europe summit
Vindral is gearing up for SiGMA Europe Summit 13-17 November!🤝
Let’s schedule a meeting to exchange ideas, explore potential collaborations, or simply just have a chat. @SiGMAworld #vindral #SiGMAeuropesummit #igaming #networking -
Nov 2, 2023Recognized among Sweden’s Top Tech Companies
RealSprint on Top Again! We are proud to announce that our company has been recognized on two prestigious lists by Breakit.se: “Sweden’s 40 Most Profitable Unlisted Tech Companies” and “SCALEUP-LIST 2023: Here are Sweden’s 104 Hottest Rapid Growers.” This is a testament to our hard work and our focus on innovation. Want to read more? Check out the links below. (in Swedish only)
“Sveriges 40 mest lönsamma onoterade techbolag”
“SCALEUP-LISTAN 2023: Här är Sveriges 104 hetaste snabbväxare”
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Oct 26, 2023Vindral at Demuxed
We’re heading to #demuxed in San Francisco next week – October 24th-25th. Ping Ian Jefferson if you want to meet up!
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Oct 26, 2023Vindral at NAB Show New York
Time for another NAB Show New York – October 24th-26th. We’re going and would love to meet up. Ping someone from the Vindral team and we’ll make room in the calendar for a meeting. See you in NYC!
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Oct 10, 2023Read about Vindral in a new Streaming Media Magazine article
A new article about Vindral is featured in the Streaming Media Magazine!
Check it out to learn more about scalable, synchronized live streaming.
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Aug 28, 2023The 2023 Streaming Media Innovation Award Winners
Voting has closed and winners have been announced! Today we celebrate our success within the category Streaming Innovation of the Year – Sports.
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Aug 17, 2023Meet us at Denver Video Tech Meetup
Next week we’re at the Denver Video Tech Meetup. Drop us a message if you’re in the area and would like to meet up to talk synchronization, low latency and video quality. For more information about the event, check it out here.
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Jul 27, 2023Case Study: Next Generation, Low Latency Live Streaming with AV1
Combining Vindral’s ultra-low-latency and synchronized playout with NETINT’s Quadra VPU, running on the Oracle Cloud, ensures robust performance and reliability with scalability for every workload. AV1 live streams encoded on the Vindral platform are playable in Google’s Chrome web browser, ensuring wide device and platform compatibility.
Read the full article in NETINT’s case study.
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Jul 18, 2023Vindral is nominated in multiple categories
Time to vote! We’re nominated in the Real Time Streaming Solution and Streaming Innovation of the Year – Sports categories for the Streaming Media European Innovation Awards 2023.
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Jun 14, 2023Listed in Streaming Media’s 2023 Trendsetting Products & Services
We’re proud to announce that Vindral has been recognised by Streaming Media as one of their trendsetting products and services of 2023. This underscores our commitment to developing innovating solutions within the streaming media landscape.
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Jun 9, 2023Meet us at ATSC 2023!
Next week we’re at ATSC NextGen in Washington D.C. Shoot us a message if you’re in the area and would like to meet up to talk synchronisation, low latency and video quality. For more information about the event, check it out here.
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Jun 9, 2023Vindral in the media
Our CEO Daniel Alinder in an interview with Streaming Media Magazine on some of the most important topics for live streaming today, where they discuss topics related to synchronization, latency and the future of quality.
Read or watch the interview in its entirety here.
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Jun 1, 2023Time for #STSWE23!
Meet us in Stockholm on June 1st 2023 to discuss low latency, synchronized high-quality live streaming. Looking forward to getting together with some of the best in the industry around the topic of future performance. See you there!
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May 29, 2023How Tasracing builds for the future
When Tasracing decided to upgrade its live streaming to boost the customer experience, maximize retention, and future-proof their stack, Vindral stood out as the top choice of live-streaming technology.
A challenge for live streaming-powered businesses is to keep up with customers’ preferences; demands are ever-changing and accelerating fast, leaving a large portion of the market ill-prepared. Moving into 2023, live streaming needs to address requirements beyond latency alone. Australia-based Tasracing is one with the puzzle sorted out.
In horse racing and greyhound alike, dedicated fans constantly examine each animal’s form, especially during warm-up, emphasizing the need for a crystal-clear video to make proper predictions. And for long, this aspect alone has served as the foundation when adopting new live-streaming technology. But times are changing. The Aussie live operator previously operated on traditional high-latency technologies granting stability; now, ultra-low latency is added to the list of requirements. With money riding on the races, cutting the latency down to a minimum is imperative, and so is adding synchronized playout for fairness. Tasracing has throughout focused on the wagering speculator and to keep up with the sweeping changes in expectations, they realized they needed to refine the live experience from the ground up. Going with Vindral means moving away from the inherent latency challenges of traditional live solutions without reducing stability; it means adding support for 4K quality and synchronized playout, leaving Tasracing better equipped for the future.
“The main objective for us is understanding our customers, and delivering a great service for them. In transitioning to Vindral, we have improved the live experience; our aim is to be as close to physical presence as possible. As a bonus, we are ready for the future – with several ideas in the pipeline requiring synchronized playout and high-quality video.”
Jackie Farrelly, General Manager Marketing at Tasracing.
A game-changer with minimizing latency is the enablement of in-play betting, allowing bettors to place their bets closer to the start of each race – extending the window of opportunity. Adding synchronized playout means adding accessibility, as bettors can follow the action on the go. Besides, synchronized playout enables the development of social layers, too, as races can be enjoyed across platforms.
“We are happy to support Tasracing in creating a next-generation experience for their fans. Horse racing and Greyhound are verticals where Vindral is an amazing fit, due to the unique position where low latency and high quality are both sustained. We call this the Sweet Spot; the only way to create a service that truly satisfies fans.”, says Daniel Alinder, Chief Executive Officer at RealSprint.
Connectivity and compute power are both of importance to deliver reliability in live streaming. To support these aspects in Tasmania, RealSprint selected Oracle as the infrastructure partner for the delivery of the Tasracing streams, due to Oracle’s strong presence in Oceania.
Tasracing has a history of being driven by innovation, and utilizing Vindral reinforces the commitment to build for the future.
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May 3, 2023Platinum Sponsors of Streaming Media East 2023
This year we’re kicking it up a notch as we enter Streaming Media East as platinum sponsors – a great opportunity to showcase Vindral at one of the leading knowledge hubs in the industry. Although there are a lot of exciting topics to listen in on, make sure to keep an eye out for these two:
Breaking Down the Best: How to Evaluate Live-Streaming Solutions at the Innovation Track Session on Thursday, May 18, 2023 1:30 p.m. – 2:15 p.m. Presentation by Per Mafrost, CTO of RealSprint.
The Bleeding Edge Of Streaming: What’s Left To Build? panel discussion featuring Daniel Alinder, CEO of RealSprint on Friday, May 19, 2023 1:15 p.m. – 2:00 p.m.
Mark your calendars and ping us to meet up!
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Apr 5, 2023Meet us at NAB 2023, Las Vegas
This year’s NAB show is just around the corner. The five-day event, which is taking place in Las Vegas from the 15-19th of April, is full of promise as it’s celebrating 100 years of innovation. Join us for some intense days, and ping us to meet up!
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Apr 5, 20232023 Streaming Media Europe 51 list
Streaming Media Magazine’s Europe 51 list is out. We’re glad to be featured among the best of the best.
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Feb 1, 2023ICE London 2023
This year’s Ice London is coming up, taking place at ExCel London during the 7-9th of February. Let’s meet!
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Jan 3, 2023Kicking off 2023!
Wrapping up 2022
A new year and the beginning of a new chapter lie ahead. Together with you, we produced some of our best work yet in 2022, making it a year for the books.
During the past year, the total license volume for both Vindral and Composer multiplied, exceeding all expectations. We also made some great additions to our team as we’re now growing into a global organization with some serious talent. Throughout the year, we’ve been an active voice in transforming the narrative around live streaming – away from the siloed latency-alone perspective to one that encompasses not only latency but quality and synchronized playout as well. And if 2022 has taught us anything, it’s that more verticals than ever are catching on.
A webinar on the future of live streaming took place in November, in which our CEO Daniel Alinder discussed the importance of resilient technology. Take a look here.
Our Customers
In 2022, we were lucky enough to meet with a bunch of you – either on-site or at one of the many events we attended (ICE, IBC, NAB, SME, Sigma, among others). It’s always a pleasure meeting with those who build services and games on top of our stack and learning more about your needs, plans, and expectations. It remains one of the greatest drivers behind our product road maps and strategic decisions.
We’re dedicated to delivering future-proof technology, which wouldn’t be possible without all your valuable feedback and feature requests. Our developers made several significant releases in 2022, adding lots of exciting new features to our solutions. Let’s have a look at the past year from our products’ perspectives.
Vindral – A year of growth and expansion
In 2022, Vindral took a quantum leap in terms of the number of customers, viewers, and overall capacity. We added more data centers in all regions and expanded into two new ones (Australia and South Africa). Today, the U.S. and Asia make up our largest markets, followed by Europe.
Furthermore, we added four new partners to secure future delivery capacity, Oracle (OCI) being one of them. Our white-label clients also gained new ground with several high-profile events using Vindral to stream at ultra-low latency and high quality.
AV1
Together with NETINT and Oracle, we launched the world’s first AV1-powered ultra-low-latency service as a part of our offering. Check it out at https://av1demo.vindral.com.
2023 – What’s coming up?
Just as stability and redundancy were a top priority for 2022, customer APIs and observability are major priorities moving into 2023; we’re excited to roll out support for channel management and stats via a new customer-facing API.
In the past year, we added support for Android TV, Apple TV, LG WebOS, and Samsung Tizen OS. During 2023, we will continue to expand our platform support.
Composer – Forward-looking igaming power
During 2022, we released four new versions of Composer, each one including new and important features and improvements, performance optimizations, and more tools for monitoring and integration. In total, we’ve carried out over 500 improvements, many of which were based directly on your feedback.
Composer, AV1, and 10-bit HDR
As mentioned above, the world’s first ultra-low latency playback featuring AV1 was one of our major achievements of the year. The live video source of the AV1 demo is powered by Composer, running a preview of a brand new 10-bit HDR video rendering engine. Check out the comparison to H.264 below.
2023 – What’s coming up?
For 2023, we are planning four new Composer releases – with features presenting new gaming opportunities. The first release is scheduled for Q1, and as always, subscribing customers will have free access to all new releases.
New customers and accelerated product development ahead
The growth of Vindral and Composer allows us to add more resources to our teams and further strengthen our products as we move into 2023. During Q1, we are launching a Partner Portal in which you will find a knowledge base, downloadable resources, and all the information you could possibly need as a prioritized partner.
All in all, 2022 has been a fantastic year working together with you – our clients, partners, and friends. Together, we’ve delivered outstanding live experiences across the globe, and we’re looking forward to continuing to do so in 2023.
Cheers!
RealSprint and Vindral team -
Oct 4, 2022Vindral at LLB Expo 2022
Our partner Entercast Nordic is showcasing a multi-camera live stream utilizing LiveU’s LU800 Pro together with Vindral. Make sure to visit booth B.08.31 and check it out!
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Oct 3, 2022The next-gen AV1 codec
Video is taking over. Up until 2029, the compound annual growth rate of video streaming is close to 20%, as reported by Fortune Business Insight. Yet, the live experience of 2022 is not nearly as good as it should be, and it’s partially due to the inadequacy of established high-quality video codecs supported by the majority of devices.
In a joint effort to develop a royalty-free, alternative video codec, the Alliance for Open Media was formed, involving practically every influential tech company. Its founding members: Google, Intel, Microsoft, Meta, Amazon, Apple, Huawei, Arm, Cisco, Mozilla, Nvidia, Netflix, Tencent, and Samsung, are all heavy hitters, accompanied by many more promoting members.
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Sep 20, 2022RealSprint’s CEO Daniel Alinder in Streaming Media Magazine Interview
RealSprint’s CEO Daniel Alinder sat down with Streaming Media Magazine during IBC to talk about our latest collaboration with Oracle and NETINT Technologies Inc., the future of AV1, and how we beat the industry-wide struggle of retaining a high-quality playout.
More information on AV1 and our partnership with NETINT can be found at https://vindral.com/articles/av1-codec/ and https://netint.com/worlds-first-av1-live-streaming-cdn/.
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Sep 14, 2022Vindral at the forefront of innovation
The future of live streaming is taking shape. Today Realsprint can announce the world’s first AV1 4K 10-bit HDR live streaming solution at sub-second latency and synchronized playout, with Vindral playing a major role in the development. Behind the technology is a three-way partnership between RealSprint, NETINT Technologies, and Oracle, which paved the way for the solution’s development – available in a live ABR demo with four profiles ranging from 360p to 4K at 12 Mbit/s. The solution utilizes Vindral, delivering high-quality video at sub-second latency and synchronization at scale, augmented with NETINT Technologies ASIC-powered Quadra T2 Video Processing Unit (VPU) and Oracle’s cloud infrastructure for global scale out. The performance marks a significant breakthrough, as it amplifies the viewing experience globally and showcases the thrilling performance of future live streaming.
Beating industry-wide shortcomings
Live experiences are rarely flawless. Watching a live stream on-the-go can be a frustrating experience. Live streams often lag, buffer or jitter, and video quality can drop quickly, especially on congested networks. At the same time, the consumer is expecting flawless delivery, now more than ever. The demand for higher quality, greater stability, better synchronization, and faster delivery, highlights the industry-wide inefficiency of contemporary codecs, such as H.264’s ability to stream high-quality content over the internet. Even though H.264 is currently the most widely deployed codec for the web, it’s unlikely to perform well in the future, as rising quality in video content require more bandwidth. In contrast, the effective quality-to-bandwidth performance of the AV1 codec opens the possibility to stream video content more efficiently, even in markets characterized by extensive bandwidth limitations and instabilities.
The compression of AV1 is approximately 50% more effective than H.264 and 30% more effective than HEVC, which clearly positions AV1 for the future. Although device support for hardware accelerated AV1 decoding is still limited, the solution points to the potential of AV1’s broad-scale adoption. Youtube and Netflix have both adopted the royalty-free, open-source AV1 codec to tackle the issue of rising qualities in OTT streaming, delivering higher frame rates in high-resolution formats, including 4K and even 8K. Now, that possibility is becoming a reality in live streaming as well.
Viewers are driving expectations for higher qualities, and new live verticals requiring the compression-efficiency of AV1 are emerging. Live sports, live auctions, live shopping, and interactive game shows all make the case for the promising AV1 codec. Beyond quality, these verticals require guaranteed sub-second latency and playout synchronization at scale to accelerate the user experience and reinvigorate the field of interactive live streaming. Thus, moving beyond the capacity of real-time-based solutions such as WebRTC and LL-HLS Chunked CMAF, trimmed exclusively for either fast delivery or stability. Vindral positions in the so-called Sweet Spot between these technologies, yielding an all-around performance enhancement.
The solution is available as a live demo at AV1 Demo. There is also a side-by-side comparison between AV1 and H.264 to use as a benchmark, available at comparison. Have a look. We’ll be curious to hear what you think.
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Sep 5, 2022IBC 2022 – Let’s meet!
This year’s IBC is just around the corner, taking place at the RAI in Amsterdam during 9-12 of September. We have a lot in the making that we’re excited to showcase – reach out and book a time to meet up.
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Aug 30, 2022Vindral delivers ATG streams to Android TV and Apple TV
RealSprint, a long-standing partner of ATG, has recently helped increase the reach of the horse racing company by creating TV apps for the Apple and Android ecosystems. This is one step in the journey of increasing platform support while maintaining a fully synchronized cross-platform experience.
With the help of RealSprint, ATG is increasing its content reach to include support for Android TV together with Apple TV. As a response to insights about audience behavior, the new apps that were recently released provide the same level of performance as the online ultra-low-latency stream on https://www.atg.se. Regardless of whether the viewer is watching on a desktop computer, mobile phone, or television set, every user is in sync, further emphasizing trust and fairness in the ATG brand.
ATG is the leading player in the Swedish trotting and horseracing scene, with races running just about every day, adding up to a total of 20 000 races yearly. The collaboration between ATG and RealSprint dates back several years, with ATG utilizing RealSprint’s Vindral to achieve ultra-low latency and synchronized playout while sustaining the highest video quality at full stability. The all-around strength of the Vindral streaming solution is required for ATG’s ability to provide a premium user experience, even for viewers on congested networks. Ultra-low latency and synchronized playout increase the window of opportunity, allowing fans to place their bets closer to the action. Bettors cherish this feature, as a lot goes into assessing the form of the horses during the warm-up of each race. Additional time at this stage is important in order to make proper assessments and thereby a prerequisite for placing more informed bets. Greater volumes of incoming bets also translate into increased business for ATG and catalyze their brand recognition.
“An important part of our strategy is to make ATG Live available on as many platforms as possible. Up until now, we’ve been available on ATG.se, the ATG app, the social betting platform ATG Tillsammans, as well as on linear television. Now, we add Apple TV and Android TV to the mix, and more is coming. RealSprint, who’s been an important supplier to us for many years, rapidly helped us extend our distribution to these apps, which has been widely appreciated among our customers.“
Mikael Kudrén, Head of Digital at ATGAlthough challenging, it is crucial to understand and continuously adapt to your audience. The behavior of the viewer is always at the core, and in the case of ATG, users appreciate the flexibility of being able to watch their favored horse racing on the television, tablet, or smartphone app.
For the most dedicated players and fans, horse racing is at the core of their lifestyle and something they are truly devoted to. With the extended support for synchronized cross-platform watching and betting, they can view the stream on one device and place their bets on another. Chromecast has been a prioritized playout method for a long time, and adding support for both AppleTV and AndroidTV is a way for ATG to further accommodate the needs and expectations of their customers. Greater flexibility for viewers to consume streams on multiple devices further strengthens ATG’s position as a brand with excellent customer satisfaction.
“Helping ATG improve its content distribution means the support is also added to our native and web SDK. Implementing support for Google Cast and Apple TV is a common struggle for live streaming platforms, but it’s becoming increasingly important to incorporate as users expect it. The native iOS SDK allows for picture-in-picture, and in combination with our ultra-low latency, synchronization, and 4K support, it adds to and further renews our offering.”
Per Mafrost, CTO of RealSprintBroad-scale support for Apple TV and Android TV is now available
While traditional television is dropping market shares, OTT media, especially subscription video on demand, SVOD, is seeing tremendous growth and is estimated to accelerate further during the coming years. Apps like Netflix, HBO, and Disney+ are transforming the way people consume video, leading to new consumer behaviors and expectations for the future – representing a shift in the modern TV and video ecosystems. Broad-scale cord-cutting with consumers canceling their multi-channel television subscriptions means an industry-wide transition from multicast to unicast. Consumers expect video content to be more relevant and in accordance with their personal preferences to a greater extent than before and count on content to be available and easily accessed cross-platforms. To this, the introduction of 5G is a contributing factor, strengthening the possibility of consuming video content on the go.
Linear television is still one important component in ATG’s delivery due to its popularity among viewers. Yet, the support for Android TV and Apple TV is a way to diversify ATG’s content distribution and proactively adapt to market shifts. Owning the content platform entirely is valuable, as it allows for greater customization, control, and optimization of their offering, continuously adding value for their customers.
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May 12, 2022Streaming Media East is around the corner – let’s meet up.
RealSprint will be joining in on the Streaming Media East Conference, taking place on the 23-25 of May in Boston, US. Streaming Media East is an annually recurring event showcasing leading trends in live streaming through joint workshops, panel discussions, and speakers from a range of different industries. This year’s edition covers topics such as future codecs, scalability, and latency in live streaming – areas where we have a lot to show for. Request a time slot below, or ping us to meet up.
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Apr 25, 2022RealSprint enters partnership with NETINT Technologies to provide next-generation live streaming
RealSprint announces partnership with NETINT Technologies to establish new standards for ultra-low latency live streaming. During NAB 2022 in Las Vegas, RealSprint’s CEO Daniel Alinder met with Alex Liu, NETINT Technologies co-founder.
The global market of live streaming is seeing tremendous growth as well as an accelerating demand for solutions that retain high-quality video and synchronized playout without sacrificing latency. Our Vindral streaming solution augmented with NETINT Technologies hardware encoding is a way to fuel further growth by reinvigorating the live streaming industry, thus moving beyond the capacity of contemporary, real-time-based alternatives. Recent development in verticals such as sports betting, with in-play gaining ground, further emphasizes the need for sub-second latency and – more notably – viewers being kept in sync. Our Vindral streaming solution augmented with NETINT Technologies hardware encoding is a way to fuel further growth by reinvigorating the live streaming industry.
RealSprint is dedicated to leading the field on a global scale, and the partnership with NETINT Technologies reinforces this commitment.
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Apr 21, 2022Meet us at NAB show in Las Vegas
RealSprint will be joining in on the NAB Show 2022, taking place on the 23-27 of April in Las Vegas. The NAB Show is an annually recurring event showcasing leading trends in media and entertainment together with breakthrough innovations. The NAB events have been around for almost a decade, and since the very beginning, consistently attracted thousands of industry professionals, covering the whole content spectrum – from creation to distribution. Hence, offering unlimited access to interesting discussions as well as a gateway to discovering future partnerships. As a non-profit organization, NAB has been reinvesting in broadcasting to spur further growth and innovation.
As for RealSprint, we have a lot in the making that we are excited about and eager to share. Request a time slot below, or ping us to meet up.
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Apr 1, 2022Meet us at ICE London
ICE London will be taking place at ExCeL during 12-14 April and RealSprint will be participating – reach out and book a time to meet up!
After a two-year-long interruption following the breakout of Covid, the Ice London event is finally back on track, showcasing the latest innovations and delivering limitless business opportunities. The event, organized by Clarion Gaming, centers around the gaming industry, attracting operators from 45+ countries – offering a useful gateway to find partners and form long-lasting industry relationships.
Live streaming is, to an increasing extent, about upholding stability as video qualities approach 4K while networks start to fluctuate. Simultaneously, there is an increase on the demand side for sub-second glass-to-glass latency solutions, pressuring live streaming operators to deliver on a satisfactory level. Within the iGaming industry, operators need to offer crisp quality, and a widened window for betting as it allows players to place their bets closer to the action, leading to a more seamless experience. We’re eager to show how Vindral overcomes industry-wide obstacles, delivering unmatched performance globally.